Is Taylor Swift an opportunity to 10x the hobby?

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workingclasscards
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Is Taylor Swift an opportunity to 10x the hobby?

Post by workingclasscards »

Looking at all the hysteria with Taylor Swift and Travis Kelce, this is the perfect opportunity to attract females into the hobby.
Panini needs to drop a HUGE bag to put Taylor Swift tickets or autos (Fans of the Game insert) as case hits into the next Prizm or DonRuss release.
This is a once in a lifetime opportunity to attract a more diverse collector base.
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FrankAZHP
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Re: Is Taylor Swift an opportunity to 10x the hobby?

Post by FrankAZHP »

Besides the possible interest of getting their hands on the Swift cards that could be released, I really doubt Swifties would be any long term participant in the hobby. It's just the flavor of the week right now.
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mindcycle
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Re: Is Taylor Swift an opportunity to 10x the hobby?

Post by mindcycle »

While I do generally agree that the whole Taylor Swift thing is more or less the flavor of the week right now, there may an opportunity there for sure. I had a female coworker tell me she was watching football with her husband mainly to see if they showed Taylor, but she also learned a bit about football in the process.

A Swift auto in an upcoming product could be a decent avenue for newbies to not only learn more about the sport, but to get a taste of collecting as well. Couldn’t hurt if someone could make it happen. All it would take is a photo of her sitting in the stands and a sticker auto. Could pump it out quick lol.
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